I wrote a guest post for How Publishing Really Works. Read it here. I note that one miserable person clicked on the button to signify that it was 'not helpful'. I'm so sorry, sir or madam. I'll try to be more helpful in future.
The SnowBlog is one of the oldest publishing blogs, started in 2003, and it's been through various content management systems over the years. A 2005 techno-blunder meant we lost the early years, but the archives you're reading now go all the way back to 2005.
Many of the older posts in our blog archive suffer from link rot. Apologies if you see missing links and images: let us know if you'd like us to find any in particular.