Richard Ballantine
City Cycling
About City Cycling
The legendary Richard Ballantine is back! Author of the world-wide bestseller Richard's Bicycle Book, he pioneered modern cycling methods in the 1970s and went on to be a household name amongst cyclists. Now he shares his years of experience with a new generation of cyclists. Numbers of urban cyclists have recently exploded thanks to higher congestion and a renewed appreciation of the speed and low cost of bike journeys in town. Richard guides the city cyclist through the pitfalls of riding in traffic, how to buy and maintain a good bike, safety and riding with confidence. A must for anyone thinking about braving the roads and experienced city cyclists alike.
About Richard Ballantine
Richard Ballantine is a cycling journalist, writer and advocate, born in America but now principally resident in London, England. He is Chairman of the British Human Power Club and chair of the International Human Powered Vehicle Association. Ballantine's best known work, Richard's Bicycle Book, was published in 1972 at around the time that cycling began to recover in popularity. It was at the head of a new wave of publications advocating the idea that cyclists had a right to use the road, and that their safety, not the convenience of others, should be of paramount importance. He also founded several magazines including Bicycle Magazine.
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Sales information:
Perfect timing to tie in with the Tour de France. Urban cycling is shooting up in popularity as congestion increases, public transport becomes ever more crowded and the cost of driving rises.
Marketing information:
Richard Ballantine is the godfather of city cycling and a world authority on bikes and cycling. His style is informal and friendly - veyr encouraging to beginners and with the kudos to appeal to seasoned cyclists.
PR information:
Tie in with the London Tour de France 2007 and cycling websites. Also editorial planned in city-oriented magazines including Metro, Time Out and local papers.
UK Orders:
LBS Ltd, Faraday Close, Durrington, Worthing, W. Sussex, BN13 3RB
t: 01903 828511 / f: 01903 828801 / e: orders@lbsltd.co.uk
Also: Gardners, Bertrams, THE, EUK.
European Orders:
Durnell Marketing Ltd, 2 Linden Close, Tunbridge Wells, Kent TN4 8HH
t: 01892 544272 / f: 01892 511152 / e: andrew@durnell.co.uk
Far East Orders:
Sales East, 43 Soi Pichit, Sukhumvit Road 18, Klong Toei 10110, Bangkok, Thailand
t: (+66) (0) 2 2581 305 / e: peter.couzens@gmail.com
US Orders:
CBSD, 1045 Westgate Drive, Suite 90, St Paul, MN 55114, USA
t: 651.221.9035 / f: 651.221.0124 / Pubnet: SAN 2006049 / www.cbsd.com
Australian Orders:
Hardie Grant, 85 High Street, Prahran, Victoria, 3181, Australia
t: 61 3 8520 6444 / f: 61 3 8520 6422 / e: jpinkham@bigpond.net.au
South African Orders:
Quartet Sales and Marketing, 12 Carmel Avenue, Northcliff, Johannesburg, South Africa
t: 0027 11.782.2034 / f: 0027 11.782.2053 / e: shirley@quartetsales.co.za