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Praise for Fifty Plus Fitness 'FHM's Fighting Dad really knows his stuff!' --FHM magazine.
Buyer's Guide
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Ian Oliver's Fifty Plus Fitness
Proven bestselling author; Strong marketing; Strong terms; Guaranteed coverage. Get fit and stay fit - and enjoy a longer, happier lifeAbout Fifty Plus FitnessGet fit and stay young! Did you know that 'muscle responds to vigorous training with marked and rapid improvement into the ninth decade of life'. Or 'muscle cross-sectional area and strength of 70 year-olds who had resistance trained since the age of 50 was the same as a group of 28 year-old students.' Now Ian Oliver, renowned 63 yr old boxing trainer and author of the bestselling 'Boxing Fitness', invites you to get fit and stay fit well into your 90s. Whether you've never trained before, or have already reached a good level of fitness, this authoritative book will guide you through the best lifestyle and training programmes to enjoy fifty-plus fitness. Key sales points Based on 20 years training and instructing; Particular appeal to readers interested in health, sustainable fitness and staying young; There are no titles that concentrate on the unexploited older fitness market; Both niche market and broader appeal; No-nonsense, easy to follow language; The author lives and works in east London and is available for interviews. |
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